The Copy Guy

Copywriting Questions and Answers

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Professional Copywriting / Copywriter Consultant  
Freelance Copywriting / Creative ConsultantThe Copy Guy   Gregg P. Gantwarg - Freelance Copywriter/Creative Consultant  
The Copy Guy   “BECAUSE COPY MATTERS”  
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The Copy Guy    
Copywriting  Q & A
 
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Freelance Copywriter

QUESTIONS & ANSWERS

On this page, you’ll find all of the answers to typical questions I am asked about my services. If you have a particular question that is not listed here, please feel free to contact me. I would be glad to address whatever questions you may have.

WHAT AM I LIKE TO WORK WITH?
I'm not a prima donna, back stabber, or phony. I treat people, in and out of work, the way I want to be treated. I'm a pretty nice guy, have a great sense of humor, and typically land up becoming lifelong friends and business partners with everyone I work with. One thing I cannot stand is a yes man and I'm as straightforward and as real as they come. I take pride in being professional in all of my endeavors and attack every project with absolute passion. I'm reliable - if I quote you a price, agree to a deadline, promise you anything, I live and die by sticking to it - every time.

HOW MUCH DO I CHARGE?
Compared to others with my level of experience, I am very affordable. I typically bill by the project instead of by the hour. For each project, I charge a firm, upfront, fixed flat fee. This way, you know exactly what my work will cost in advance without any surprises. If you want to compare my pricing with an hourly rate, my fees generally would fall in the $50/hr. range (depending on the scope of the project). All estimates are provided free of charge.

WHAT ARE MY TERMS?
All estimates must be signed and received prior to the commencement of any project. I require a 50% deposit before any work can begin. The balance is invoiced and due upon delivery of final approved work. Also, all quotes include two rounds of revisions, as long as they are not based on a change in the assignment made after my copy is submitted. Additional revisions are billed separately.

WHAT METHOD (S) OF PAYMENT DO I ACCEPT?
I accept company checks drawn on U.S. funds.

WHY DO I REQUIRE 50% OF MY FEE IN ADVANCE?
A 50% deposit shows me that you are serious about the project at hand and about using my services to your advantage.

HOW DO MY PRICES COMPARE TO AD AGENCIES?
Overall, you could expect to pay an advertising agency four or five times as much - at least. An ad agency has overhead and that overhead costs money. In result, an agency will charge you far more to cover its costs. I work out of my home, have little overhead to speak of and pass the savings onto you. Many agencies also don't have on-staff copywriters, so they farm the work out to someone like me anyway and then mark it up.

HOW DO WE WORK TOGETHER?
Thanks to the Internet, I work with clients all over the world. You're busy and so am I. I have found that a phone call or e-mail usually yields the same results as a meeting. And since time is money, it saves you in additional costs for my time. So all things being equal, it's smarter for us to communicate this way. All work is delivered right to your desktop in a Word attachment.

WHAT KIND OF TURNAROUND CAN YOU EXPECT ON COPYWRITING?
It really depends upon what's involved and my existing work load. Sometimes, I can turn a project around in a matter of hours, while larger more in-depth assignments can take longer. I generally complete projects rather quickly. If you have a deadline to meet, please let me know up front, and I'll do everything I can to accommodate it without charging a rush fee (most copywriters charge up to 50% rush fees).

WHAT IF YOU NEED A MAJOR REWRITE DUE TO A DIRECTION CHANGE?
When a project reaches the point that a rewrite is requested or required because the project parameters, positioning or plans changed, I will revise my original estimate for approval before work can continue. Upon receiving and reviewing the requested client corrections, I will notify you if it appears the project has reached a major rewrite/redo point.

DO I RETURN ALL OF THE STUFF YOU GIVE TO ME?
Yes, client materials (documents, literature, CDs, Zip disks, etc.) will be returned upon receipt of payment for the completed project.

WHO OWNS THE WORK?
Upon completion and payment in full, ownership of the final product is transferred to the client; however, I retain the right show your work as part of my portfolio, either online or offline.

WHAT ABOUT PROOFREADING AND ERRORS THAT GET PRINTED OR PRODUCED?
It is your responsibility to review all material prior to production and to attest for its accuracy. I am certainly a perfectionist and always plan on delivering errorless work, but I will not be liable for production charges or legal cases related to any error in copy, edited, or not.

WHAT OTHER SERVICES DO I OFFER BESIDES COPYWRITING?
Please see the services page of this website. I specialize in copywriting in every application imaginable; however, I am also an accomplished creative consultant and production expert. My additional skills include everything from brainstorming and concept development to creative and production direction of design and production crews for every kind of project.

Email me today (gregg@copywriterguy.com) for a detailed, all-inclusive quote.

 

 


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