IDENTITY COPYWRITING

I create unique and memorable slogans and names for new and existing companies, products, and services that establish, position, and build brands.

Slogans

Need to build brand awareness in an over-communicated market? Consider hiring me to come up with a slogan for your business or its products or services. As an experienced advertising slogan copywriter, I know the value of a good slogan. A good slogan is memorable, recall’s the brand name, showcases the brand’s primary benefit, differentiates the brand, is original, strategic, simple, believable, reflects a brand’s personality, and imparts positive feelings for the brand. In essence, a good slogan expresses a brand’s entire positioning. I write powerful and clever slogans that sum up brands and make them stand out.

Naming

Great names are a powerful force. They differentiate you from competitors, make an emotional connection with your audience, and help to build a brand that ignites the passions of your customers. The right name does more then just identify. It puts a face and personality on the essence of your business. The right name sets your company, your products and services apart from the crowd. Hire me to come up with the name of your company, product, or service and I assure you it will be remembered and right on the money.