PRINT COPYWRITING

Whether it’s an ad or a story, I write headlines and body copy for newspapers and consumer/business-to-business trade magazines that jump off the page and get readers’ attention.

Newspaper and Magazine Ads

Double-truck, full page, or fractional page – what’s your pleasure? Need a clever headline that draws them in? How about some body copy that tells them everything they need to know? Maybe you’re looking for an overall concept ad – the whole schabang? Are you just doing some advertising or does your media plan call for an all out national media blitz with multiple insertions and campaign themes? When you want killer print ad copy at a price that won’t kill your budget, call The Copy Guy.

Advertorials

An advertorial is an advertisement that is written and presented in the style of an editorial or journalistic report; in other words, it’s an ad disguised as an editorial. It’s one thing when you need some ad copy, but a whole different ball game when there has to be an enticing story to go with it. There are a fair amount of copywriters who can write catchy phrases that punch up your products and services, but it takes someone who can really write to excel in long format print advertising such as an advertorial. When you’re looking for a copywriter who can tell the whole story, I’m the guy you need.

Press Releases

Public relations in the form of press releases is probably the most inexpensive way to get your important news out and promoting your company to the masses. When you’re seeking a new way to promote your business, you should consider doing a press release. It’s simply an announcement that you send to the media. If it fits their editorial calendar and their covered topics, you just might get some free exposure. Press Release writing is a tricky endeavor – you want to promote yourself in some way, but you need to make sure that what you present is newsworthy and timely.

Feature Stories/Articles

Whether you need a single article ghostwritten for an industry publication or a number of articles developed for a newsletter, I am experienced gathering information, conducting interviews, and writing riveting stories.